FREE RESOURCES
Frameworks and conversations, all in one place.
Download the guides and watch the interviews. No cost. This is the same material I use with founders and in the classroom at BI and UiA.
PDFS MATERIALS
Free guides
Four downloads · delivered by email
Free guide · PDF
Cross-Cultural Negotiation Playbook
Cross-cultural
Cross-Cultural Negotiation Playbook
The PDF every founder doing business abroad needs. Read the room before you walk in.
Free guide · PDF
10 / 20 / 30 Pitch Deck Blueprint
Pitching
10/20/30 Pitch Deck Blueprint
Guy Kawasaki’s rule, turned into a deck you can copy. Ten slides, twenty minutes, thirty-point font.
Free tool · PDF
The Pitch Diagnostic
Pitching
Pitch Diagnostic
Score your pitch against the investor red flags before you present it to a single one.
Free workbook · PDF
Before the Canvas
Business model
Before the Canvas Workbook
Eight exercises to do before you open the Business Model Canvas. Your why, your assets, your first customer.
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VIDEOS MATERIALS
The interviews
Watch free on YouTube
Pitching Is Not a Soft Skill: August Kjerland on His New Book
Interview · Pitching
How to Pitch Your Business: The Most Common Mistake Founders Make
Interview · Pitching
It’s Not About You: How to Read Any Business Culture
Interview · Cross-cultural communication
More conversations on the YouTube channel.
LIVE SESSIONS
The live sessions
Full recordings, questions and all
How to Pitch So People Say Yes
Live webinar · Pitching · August 2026
How to Pitch Across Cultures
Live webinar · Cross-cultural · June 2026